Apart from the labels, what helped give these records an air exoticism and mystery back in the 1960s was the artists names. England, then, (for the working classes) was all Mary's, Jane's and Helen's, and names like Dee Dee, while possibly being common in America, were, here in London, strange, modern and evocative of Soul music. Even so while names like Willie Mae, Maxine, and Baby, on a record would excite the nodes of desire, just imagine what the pure poetry of those blues singers names would do, names like: Magic Sam, Buddy Guy and The Howlin' Wolf, to name but a few. It made me want to own a record by them for the artistry of their names regardless of it's content, not that I was likely to come unstuck on that count.
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